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TSG Announces Acquisition of Sexy Hair Concepts


TSG Consumer Partners LLC announced its acquisition of Sexy Hair Concepts, innovative hair care products distributed through professional salons.

SAN FRANCISCO, CA, May 3, 2011 – TSG Consumer Partners LLC (“TSG”), the leading investment firm focused exclusively on branded consumer products, announced today the purchase of Sexy Hair Concepts (“SHC”). Founded in 1998, SHC markets top-quality and innovative hair care products distributed through professional salons.

“Sexy Hair is one of the fastest growing hair care brands in the professional beauty industry and is now sold in approximately 60,000 professional salons worldwide. The company has outperformed the market over the past two years, achieving 30% year over year growth in the first quarter of 2011,” said Brian Krumrei, Principal of TSG.

“We are especially pleased to partner with the Company’s existing experienced management team, led by Karl-Heinz Pitsch,” Mr. Krumrei added. “We are highly enthusiastic about SHC’s potential.”

“For SHC, emerging with a strong and knowledgeable partner like TSG Consumer Partners is ideal,” said Mr. Pitsch, President and CEO. “TSG has the expertise and support to help SHC pursue inherent growth opportunities based on continued dedication to top-quality products, education and a lot of fun.”

Known for its distinctive Big Red packaging and solution-oriented products, SHC offers six products lines and approximately seventy products addressing specific hair type, texture, length and style. The brand is a favorite among Hollywood’s leading entertainment-industry stylists, including the hands behind the hair on Desperate Housewives, Entourage, FOX News and Dancing with the Stars.

About Sexy Hair Concepts

Headquartered in Chatsworth, Calif., SHC distributes products in more than 36 countries, offering top-quality beauty products in more than 60,000 licensed salons worldwide. For more information on all Sexy Hair products and where to find them, please visit the website at or call (800) 848-3383.


TSG Consumer Partners, LLC is a leading investment firm with
approximately $5 billion of assets under management, focused
exclusively on the branded consumer sector. Since its founding
in 1987, TSG has been an active investor in the food, beverage,
restaurant, beauty, personal care, household and apparel & accessories,
and e-commerce sectors. Representative past and present partner
companies include Duckhorn Wine Company, vitaminwater, thinkThin,
popchips, Muscle Milk, Yard House, Stumptown, Pabst, Planet Fitness,
REVOLVE, PAIGE, Smashbox Cosmetics, Pureology, Sexy Hair, e.l.f. Cosmetics
and IT Cosmetics.


Meghan Gavigan / Dan Goldstein
Sard Verbinnen & Co

Meghan Gavigan - 212.687.8080

Dan Goldstein - 310.201.2040