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02/03/2014

TSG Sells Its Stake in e.l.f. Cosmetics

SAN FRANCISCO, CA

TSG Consumer Partners LLC, along with e.l.f. Cosmetics Company founders, have agreed to sell a majority stake in e.l.f. Cosmetics to TPG Growth.

SAN FRANCISCO, CA, February 3, 2014 — TSG Consumer Partners LLC ("TSG"), a leading strategic equity investor in high-growth consumer brands, along with e.l.f. Cosmetics Company founders, have agreed to sell a majority stake in e.l.f. Cosmetics to TPG Growth.

“The growth of e.l.f. Cosmetics has been phenomenal, and TSG is fortunate to have been partnered with such an exciting company,” says Jennifer Baxter Moser, Managing Director at TSG Consumer Partners. “We look forward to watching the brand continue to grow and develop in the future.”

ABOUT TSG CONSUMER PARTNERS LLC

TSG Consumer Partners, LLC is a leading investment firm with
approximately $5 billion of assets under management, focused
exclusively on the branded consumer sector. Since its founding
in 1987, TSG has been an active investor in the food, beverage,
restaurant, beauty, personal care, household and apparel & accessories,
and e-commerce sectors. Representative past and present partner
companies include Duckhorn Wine Company, vitaminwater, thinkThin,
popchips, Muscle Milk, Yard House, Stumptown, Pabst, Planet Fitness,
REVOLVE, PAIGE, Smashbox Cosmetics, Pureology, Sexy Hair, e.l.f. Cosmetics
and IT Cosmetics.

CONTACT

Meghan Gavigan / Dan Goldstein
Sard Verbinnen & Co

Meghan Gavigan - 212.687.8080

Dan Goldstein - 310.201.2040

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