Legacy.com
Founded in 1998 and based in Chicago, Legacy.com is the world's largest commercial facilitator of online memorials. Legacy powers sympathy e-commerce solutions (e.g., flowers, cards, trees) as well as obituary publishing via its website, funeral home partners and digital news / media channels. The company has seen strong growth as it has continued to build out its offerings to grow with evolving consumer preferences around memorialization.
Our Partnership
Legacy benefits from current demographic trends and growing consumer interest for enhanced digital legacy management and memorialization solutions. TSG saw a unique opportunity to partner with Legacy, leveraging our eCommerce experience and digital capabilities, to help build best-in-class products and solutions for end-of-life planning and after-care services. We look forward to joining forces with Legacy to support their mission of preserving the legacies and stories of loved ones for future generations.
Strategic Focus
We are leveraging TSG’s full suite of digital capabilities to drive a range of initiatives that will support further product development and enhanced channel partnerships, improving Legacy’s customer experience and brand proposition. TSG looks forward to supporting Legacy as they launch new product offerings and enter new adjacencies both organically and through M&A.
