Powerstop
Based in Bedford Park, IL and co-founded by CEO Arvin Scott, Power Stop is a leading supplier of aftermarket brake kits and brake components. Power Stop is the pioneer of the “brake kit” – consumer-friendly all-in-one brake replacement and upgrade packages customized to your car make and model. The kits are tailor-made for the e-commerce channel, where Power Stop is the market leader with distribution in major online retailers. The company has become increasingly popular with car enthusiasts and “do-it-yourself” consumers, and is very well-positioned to capture the ongoing movement of these purchases online.
A TSG & Powerstop Partnership Story
Our Partnership
TSG has long viewed the auto aftermarket category as an attractive industry with brands that have passionate and loyal consumer followings. Power Stop stood out to TSG as an omni-channel consumer-branded business, with a clear first mover advantage in the aftermarket brake category due its product strategy and roots in the e-commerce channel. Our consumer research also found that Power Stop has a loyal customer base that recognizes the brand for its attractive price points and high-quality products. We were also impressed by the company’s unique operational and fulfillment capabilities that allow it to effectively address the demands of dynamic brake kitting and fulfilment of e-commerce channel orders, which is not often found in the auto parts industry.
Strategic Focus
Power Stop is focused on leveraging TSG’s digital marketing and consumer insights capabilities to continue developing the Power Stop brand and increasing awareness with its customers and end consumers. Together with the Power Stop team, TSG will work to optimize marketing efforts, enhance branding and assist the company with its strategic growth initiatives.
“Power Stop has experienced tremendous growth over the past decade-plus and we felt TSG would be a great partner to help us take that momentum to the next level with their brand-building expertise. Additionally and importantly, TSG shares our values, culture and strategic vision for the potential of this brand.”
—Arvin Scott, Founder & CEO
